How to establish the strategy?
Together, we will establish the KPIs that are important to your business. Oriented towards the objectives to be achieved, I will be able to advise you on the strategy. Adjustments may be made along the way. All in order to stay aligned with the mission and objectives.
How do I choose which network is right for my business?
This step requires a complete analysis of the audience to target according to the objectives to be achieved. I will be able to guide you on this step.
How much should I budget for a social media presence?
There is no minimum. It all depends on the objectives. If the strategy includes paid advertising, the budget allocated to campaigns must be allocated in addition to management costs. The results are not predictable in advance, it is sometimes necessary to go through different tests, however a budget of a few hundred dollars per month is suggested.
WHAT IS INCLUDED IN THE MANAGEMENT FEES OF PAID ADVERTISING SERVICES?
The management fees include a detailed performance report which will be sent to you monthly. They also include the optimization of paid campaigns.
Once the campaign is launched, it is not enough to just let it roll without looking into it at least once a week. Management includes: analysis of audiences, results as well as appropriate actions to ensure optimal performance.